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BECOMING BESPOKE: A First Year Pivot in High Style
A Close Up of Jo. in a Bespoke Ornate Cape with shoulder ornaments and gold embellishments, from her 2020 Wedding, indicating a prelude to her Bespoke Curation Journey. When something is spoken before it actually exists, it's an example of what it means to "bespeak". The term "bespoke" is derived from the concept of being the first of its kind. A one-of-one something, formed in words, before it actually exists in life... and while I make Bespoke garments here in the atelier..
Jo. Smith, Jr.
2 days ago8 min read


THE LEGEND BEHIND LHB: A YOUNG BRAND MUSE
The suit is emerald on black jacquard, double-vented, with a shawl lapel and formal treatments. He disregarded a few rules of formal wear. Not just because he wore it with Jordan Spizike Lows to match, but because formal jackets don't usually have double vents, and they aren't worn with skinny ties, either. Certainly, teeth grillz are not the expected accessory and the army tank he sat on for his teaser reel, seems perfectly of place. A teaser reel for the impending launch of
Jo. Smith, Jr.
Jul 3, 20255 min read


TIME PIECES: THE DOUBLE ENTENDRE OF BESPOKE
There's a moment. Usually, after a comprehensive assessment of one's needs, and the order is made. It comes shortly after the fabric has been carefully selected, with linings and buttons to coordinate. Once the look is designed and ready to be crafted, the excitement bubbles over into a predictable question, triggered by a payment: How long will it take to get back? In most cases, five-to-seven weeks, but it's not uncommon for a bespoke garment to need ten or twelve weeks
Jo. Smith, Jr.
Jul 3, 20256 min read


TIME SPENT WITH JO. - An Interview with Our Creative Founder + Chief Brand Architect/CEO
Meet Our Inspiration. The Creative Founder + Chief Brand Architect/CEO of Invite Luxury, Inc. The suite is intimate. Lit by the softened presence of day, peeking through sheer curtains reminiscent of an interior hotel room design. An area rug elevates the Regus corporate carpeting beneath it, while all other signs of a typical 225 West 34th Street Office Rental in Manhattan, NY fade. Instead, the Invite Luxury guest is transported into the mind of Jo. Smith, Jr. upon entry.
Jo. Smith, Jr.
Jul 3, 20255 min read
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